Co-founder
Akash Singh
Akash Singh is a co-founder of Pallix, an AI visibility platform for Indian brands. He writes about AI visibility, Answer Engine Optimization (AEO/GEO), and how brands earn citations from ChatGPT, Perplexity, Gemini and Google AI.
Articles by Akash Singh
- 14 min read
How Pallix Measures AI Visibility: Methodology, Metrics and Scoring
Which AI engines Pallix asks, from where, which questions count, how each answer is read, how the visibility score is calculated, how to change the weights.
- 7 min read
Top AI Tools to Capture High-Intent Traffic, and How to Choose One
Keyword tools show what buyers search. Pallix shows what AI engines tell them when they ask which brand to pick. Here is how to choose the right mix.
- 7 min read
AI Search Optimization Tool for Ecommerce Brands: How Pallix Works
AI engines now recommend products, show ads and send buyers to marketplaces. Here is how Pallix helps an ecommerce brand see and fix where it stands.
- 17 min read
Best AI Visibility Tools for Monitoring Search Positioning in 2026, Ranked
Eight tools ranked on how well they show where your brand sits in AI answers, with prices, honest weak spots and a source for every claim.
- 7 min read
Hindi vs English: We Ran 690 Buyer Prompts. AI Recommended the Same Brands.
We expected Hindi prompts to surface different brands. Across 690 runs on three engines, they didn't, because the engines read the same English-language sources in both languages.
- 8 min read
The Pallix India AI Sourcing Index: August 2026
105,126 citations across 17 brands and four AI engines. Where AI actually gets its answers, and why 41.4% of it is a page your competitor wrote.
- 14 min read
Top 12 AI Visibility Tools for Indian Brands in 2026: Prices in INR, Engines and Hinglish Compared
Four of the twelve are built in India and bill in rupees. Pricing, engines, query origin and Hinglish support compared, including where Pallix loses.
- 7 min read
AI Visibility for Marketing Agencies: White-Label Dashboards, Custom Prompt Plans and Client Reports
Run AI visibility for every client from one login, with white-label reporting, seven AI engines, fan-out queries and search volume.
- 7 min read
AI Engines Are Answering Indian Buyers With American Sources. Indian Brands Are Paying For It.
A 23-brand study of Indian AI visibility: average 42.5 out of 100, funding predicts nothing, and 51.6% of citations go to competitors' own sites.
- 6 min read
Semrush vs Pallix for AI Visibility: An Honest Quality Comparison
A straight quality comparison of Semrush's AI Visibility Toolkit and Pallix, judged on the AI visibility job alone rather than Semrush's whole platform.
- 9 min read
How to Choose an AI Visibility Tool: What to Check Before You Pay
The category is barely two years old, the demos all look the same, and every vendor opens by showing you a dashboard with one big number on it. That number is the trap.
- 10 min read
What is Pallix? The AI visibility platform built for Indian brands
Pallix tracks how AI recommends your brand, explains why, and hands you a ranked, evidence-backed list of what to do. Built India-first, with support for other markets.
- 5 min read
Why your competitors show up in ChatGPT (but you don't)
It isn't random, and it isn't about who spends more on ads. The AI keeps naming them and skipping you for a specific reason, and it's fixable.
- 7 min read
The best Profound alternative for Indian brands
Profound is a genuinely powerful platform, built around enterprise procurement and priced for it. An honest comparison on what matters: product capability, market fit and price.
- 5 min read
Technical readiness: why AI can't cite a site it can't read
You can have the best content in your category and still be invisible in AI answers if the AI literally can't reach, read, or trust your site. Technical readiness is the precondition.
- 9 min read
AI Visibility Report: 23 Indian Health & Nutrition Brands Across AI Answer Engines
Pallix analyzed 23 Indian health and nutrition brands across buyer-intent AI discovery prompts. The report shows which brands appear in ChatGPT, Perplexity, and Google AI Overviews, and why third-party proof is becoming central to AI discovery.
- 6 min read
What is AI Visibility and Why Every Indian Brand Needs to Care
A founder-friendly guide to AI visibility, why Indian buyers are shifting to answer engines, and how brands should measure where AI recommends them.
- 9 min read
What is AEO and GEO? The Complete Guide for Indian Brands
A clear breakdown of AEO and GEO for Indian brands, how they differ from SEO, and what practical actions improve AI-driven discovery.
- 6 min read
How ChatGPT Decides Which Brands to Recommend
Understand the training-data, Bing, Reddit, and authority signals that shape whether ChatGPT names your brand when buyers ask for recommendations.
- 6 min read
GEO vs SEO: What Indian Brands Need to Know in 2026
A practical comparison of GEO and SEO for Indian brands, where they overlap, and why answer-engine visibility now needs its own strategy.